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Google on the Go

Revcontent partners with Google for better user experience on mobile

Revcontent has announced its latest partnership - a strategic initiative with Google to create a better mobile experience for users through Google’s AMP project.

With this partnership months in the works, Google reached out to Revcontent because of its massive global reach, product innovation and publisher performance, particularly on mobile. Revcontent’s partnership with Google is the latest step in Revcontent’s mission to create a better user experience for users on across the web. The largest media companies are those seeing the most engagement and traffic on mobile devices, so it’s critical those pages are optimized for maximum performance.

Richard Iwanik-Marques, Vice President of Marketing at Revcontent, said, “The product innovations and value-added offerings Google has consistently given consumers across all web arenas makes them a perfect complement to Revcontent on the partnership side. Creating a seamless, lightning fast user experience on mobile devices is paramount as eyeballs continue to move toward smaller screens, without having to compromise how they consume content. Google AMP is a massive leap in that direction - and with our widgets, publishers can maintain sustainably high revenue streams, while also giving consumers a memorable content discovery experience they will enjoy.”

With Google and Revcontent, publishers are going to see a drastic improvement on their rich content pages combined with the same unbeatable returns on their content recommendation solution. With Google AMP pages loading 85% faster than standard mobile web pages, many types of advertisements are not allowed as they slow down load times and create a poor user experience. Revcontent’s technology loads as quickly as AMP pages for a seamless and unintrusive user experience.

Revcontent is the world’s fastest growing content recommendation network, powering 200 billion content recommendations per month. Revcontent partners with some of the biggest branded media outlets such as Forbes, Newsweek, Reuters, and the International Business Times.