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Intershop and Würth Extending Cooperation

Würth confirms Intershop as the basis for its e-commerce strategy

The Würth Group and Intershop Communications AG are extending their cooperation. As a world-leading brand in the assembly and fastening materials trade, Würth is planning to expand its already successful online business. In order to realize its ambitious plans, the company reviewed offers from providers in fall 2015 and chose Intershop for its concept and functional versatility. They then agreed upon a joint product development in the B2B segment.

Furthermore, a comprehensive license agreement concerning the use of the Intershop Commerce Suite was concluded. Its core, the Intershop Commerce Management B2X omni-channel solution, already contains a number of features optimized for business customers.

Würth IT GmbH has relied on Intershop technology for its own e-business since 2010. Based on it, Würth IT carries out online shop roll-outs within the Würth Group worldwide. To do this, the Intershop Commerce Suite was adapted to suit the needs of the Würth Group and, moreover, a methodology was created that enables e-business functionality to be efficiently integrated into each company. The e-commerce agency dotSource provides assistance with these implementations.

The Würth Group currently comprises more than 400 companies in over 80 countries and employs more than 69,000 people. According to the provisional financial statement, the Würth Group generated a turnover of EUR 11.05 billion in the 2015 fiscal year. Its core business, the Würth Line, boasts over 125,000 products for craft and industry operations – from screws, screw accessories, dowels, and tools, to chemical-technical products and occupational safety products.

In Germany, around 13 percent of the revenue was generated with e-business. Norbert Heckmann, spokesperson for the management of Adolf Würth GmbH & Co. KG, describes how he envisions making clients successful: “We connect distribution channels. We solve technical challenges and fulfill each customer’s individual needs. And we know that only continuous development makes a company attractive to its clients.”

Jochen Wiechen, CEO of Intershop, adds: “We are delighted with the continued trust the Würth Group places in our expertise and professionalism. After the recent refocussing of our company, we were able to demonstrate our strength in innovation and we will accompany Würth as a strong partner towards an e-commerce strategy of the future.”